Proactiv Solution – Back To School

TVC produced for Proactiv Solution’s late summer campaign ‘Back To School’ Some of the work on this spot involved frame by frame replacement of the product bottles being held in the models’ hands. The original US footage contained the US product and had to be replaced with local bottles. This frame by frame digital alteration is quite often a requirement for these shows and we pride ourselves on being able to provide seamless digital replacement thanks to the legendary Paul Kirwan.

Client: Guthy-Renker Australia
Date: Dec 2010
Roles: Creative, Film, Editing, Post Production
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